I'm Plastic Free Sustainability Award Winner

How to Find the Best Eco Choices

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Let the I’m Plastic Free waste reduction platform do the research for you

Huge congratulations to “I’m Plastic Free” for winning a well-deserved Sustainability Award in the Organisation category!

Have you ever searched online for the best environmental choice for a specific product, say, dishwasher tablets, and found yourself in a maze of SEO-optimised ‘eco’ options… none of which quite fits the mark because it turns out the so-called ‘sustainable’ choice ends up having an unnecessary plastic component, or toxic ingredient?

Cutting Through the Noise

Finding truly sustainable products can be a challenge. Search engines often favour big brands, leaving hidden sustainable gems undiscovered. “I’m Plastic Free” solves this problem by doing the research for you, ensuring only the most sustainable solutions are listed. This allows both consumers and businesses to find and connect with responsible brands of all sizes.

“I’m Plastic Free” helps conscious consumers and businesses search by category for the best plastic alternatives for everyday items. Whether you’re looking for organic cotton bedding, non-toxic cookware, refillable soap, compostable underwear, or something else entirely, “I’m Plastic Free” makes it quick and easy to swap out plastic for more sustainable options:

– Discover innovative ways to reduce plastic waste.
– Find plastic-free alternatives made from regenerative materials.
– Reduce micro-plastic exposure risks.
– Stay informed about industry changes and developments.
– Connect with eco-conscious brands making a difference.

Inspired by Action

The platform’s founder, Italian-born Simona Paganetto, saw the devastating impact of plastic pollution firsthand while volunteering for beach clean-ups in Australia.

Witnessing the plastic choking our oceans ignited a passion to act.

While developing reusable straws, Simona realised the difficulty of finding low-waste alternatives.

This sparked the idea for “I’m Plastic Free,” born in 2018.

A Force for Change

Simona and her dedicated team are tirelessly campaigning to raise awareness about plastic pollution’s threats to human and planetary health.

They showcase solutions and curate over 100 articles featuring circular, low-carbon, zero-waste, and plastic-free products and solutions – all linked to peer-reviewed studies.

Their platform reaches a global audience, currently serving 312,000 organic users and generating half a million organic page views annually, with rapid growth continuing.

From sharing the latest news on plastic issues to participating in beach cleanups, their incredible work is making a real difference in the fight against plastic pollution.

Simona and the I’m Plastic Free team truly embody the spirit of the Sustainability Award.

Visit I’m Plastic Free.

What is the Organisation Sustainability Award?

This award recognises organisations demonstrating a significant positive environmental impact. Winners are assessed on their operational practices and impact across several key areas aligned with the UN Sustainable Development Goals, including:

  • Responsible consumption and production
  • Climate action
  • Life on land
  • Clean water and sanitation
  • Life below water

View the Sustainability Award application process and apply

Find out more about the application options for organisations and products and apply for a Sustainability Award today.



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