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Percy and Pop, the fun and eco-friendly kids shampoo bar brand, has won an Organisation Sustainability Award. This recognition celebrates the brand’s commitment to sustainability, natural ingredients, and creating products that make life easier for both parents and children. The brand’s mission is to provide a safer, more sustainable alternative to traditional liquid shampoos.
Percy and Pop was founded out of a need for a solution to a common problem that many parents face: finding safe, natural, and effective hair care for their children. The company’s founders, inspired by their own experiences as parents, wanted to create a brand that would not only address the growing concerns about harmful chemicals in children’s products but also reduce the environmental impact of traditional plastic packaging.
“As parents of three young children we were concerned about the amount of waste we were creating at bath time. Having seen shampoo bars in the market for adults, we looked everywhere for a child-friendly version… but with no luck (particularly for our child with allergy-prone skin) we decided to create our own. Enter Percy & Pop Shampoo bars specially formulated for children.”
– Percy & Pop Founder, Sarah McKegney


The children’s personal care industry is saturated with products that often contain harsh ingredients and come in plastic bottles that are detrimental to the planet. With an increasing awareness of the environmental crisis and the importance of sustainable living, Percy and Pop’s founders set out to create a product that would be both kind to kids and to the Earth.
The need for a natural, eco-friendly kids’ shampoo bar is clear. According to environmental experts, over 120 billion units of plastic packaging are produced annually by the global cosmetics industry alone, and most of that plastic ends up in landfills or oceans. For families, especially parents of young children, finding products that are safe for both their kids and the environment is a top priority.
Percy and Pop’s shampoo bars are made with 100% natural ingredients, free from harsh chemicals, sulfates, parabens, and synthetic fragrances, which are often found in traditional shampoos. Their gentle formula ensures that even the most sensitive scalps are treated with care. The bars are designed to be easy to use, with a fun, child-friendly aesthetic that appeals to little ones while making hair-washing a more enjoyable experience.
By eliminating the need for plastic bottles, Percy and Pop offers a sustainable solution that reduces waste and helps to keep harmful materials out of the environment. Each bar is biodegradable, cruelty-free, and vegan, providing parents with peace of mind knowing that their child’s bath time routine is not only safe but environmentally responsible.


As more parents become aware of the impact of consumer choices on the environment, there is a growing demand for products that are both effective and eco-conscious. This is particularly true for children’s products, where safety is paramount. Traditional liquid shampoos often come with a hefty environmental footprint, not just in terms of plastic waste, but also in the ingredients they contain. With many common chemical ingredients posing threats to health, it’s the last thing parents want to see in children’s products. Many of these ingredients, when washed down the drain, can also harm aquatic ecosystems.
Shampoo bars, like those made by Percy and Pop, are a perfect solution to this problem. The compact, long-lasting nature of the bars makes them an excellent alternative to traditional bottled shampoo. Parents can now rest assured that their child’s bath time routine is as kind to the Earth as it is to their skin and hair.
Anna, founder of the Sustainability Award, understands the challenges of finding a product that is both effective and gentle on children’s sensitive skin. She shared her thoughts on Percy and Pop’s shampoo bars:
“As a mum, I know that hair-washing time can be tricky, especially when shampoo gets in their eyes. So I really appreciate a natural, gentle formula, and an easy-to-use product with no plastic packaging. Our little evaluators loved Percy and Pop’s fun brand, the nice smell, and actually found the bars easier than using squirt bottles. It’s the kind of product that makes parents’ lives simpler, and it’s one we can feel good about using because it’s kind to both our kids and the planet.”
– Anna Chatburn, Founder, Sustainability Award
Anna’s endorsement highlights the real-world benefits that Percy and Pop’s products offer. The brand’s focus on convenience, fun, and sustainability strikes a chord with both children and parents alike, making bath time a little more enjoyable and a lot more eco-friendly.
Percy and Pop’s Sustainability Award is a testament to their commitment to both the environment and the well-being of children. By providing a natural, eco-friendly shampoo bar that’s safe, effective, and fun, the brand is proving that sustainability doesn’t have to come at the expense of quality or convenience. With a growing base of loyal customers and a clear commitment to reducing plastic waste, Percy and Pop is leading the way in making bath time more sustainable, one shampoo bar at a time.